17 April, 2016

Why Are America’s Most Innovative Companies Still Stuck in 1950s Suburbia? | Collectors Weekly

Why Are America’s Most Innovative Companies Still Stuck in 1950s Suburbia? | Collectors Weekly: "In response to these shifts, major corporations embraced the notion that suburban pastoral settings were beneficial to their workers and their business. “I was surprised how much corporate executives absorbed this Olmstedian vision of the pastoral context being conducive to clear thinking, decision making, happy employees, and so forth,” Mozingo says. “It’s amazing to me—it was repeated over and over again in their public statements, writings, and internal memos. By the 1950s, we had this idea that everyone could work and think better in the country, and the pastoral ideal became one of the primary justifications for moving these offices to the suburbs.”

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